Araneta City branches of Booksale are hosting a clearance sale for avid readers who want to improve their reading habits. Road into the new year by venturing down a rainbow of books covering different fields, all priced at P20 or even lower.

Araneta City recently revealed a first glimpse into tempting deals by posting an image of the ongoing sale on its Facebook page. Engage in starters for children and childlike minds that cost as little as P20. Moreover, find a variety of cookbooks from P30 and above. The sale is extended to include fiction books, nonfiction, and magazines, which are sold at lower-than-normal prices.

Booksale’s clearance extravaganza unfolds at two prime locations in Araneta City: the Fiesta Carnival Arcade and Farmers Plaza Ground Floor. These branches are doors to a library that provides an inexpensive platform for avid readers of engrossing stories.

Booksale: The Beginning

To commemorate 40 years, Manny Sison talks about his thrilling story of success and the transformed goals for Visual Mix Inc. Being the number one seller of bargain books in the Philippines, Booksale has become an institution that Filipino readers love. Bookworms mention the name of Booksale, and they feel nothing but joy in their hearts when visiting any over 90 branches becomes a revered ritual.

At age 81, Emmanuel “Manny” Sison recalls that Visual Mix Inc. is a remarkable achievement worth over 180 million books, magazines, etc., reading material and teaching manuals for Filipino readers in four centuries of development history. Shy as he is on the part of the publicity, Manny Sison allows himself to talk briefly about Booksale’s history and his own personal journey during a rare meeting inside one of their warehouse in ParañaqueCity..

Manny Sison was brought up in a middle-class family, where his teacher and market vendor parents passed on their love of books to him. Brushing aside the criticism, he set out to provide affordable reading material for ordinary Filipinos. While starting out very modestly as a salesperson of old books on the sidewalk, he transformed his business over time.

From a folding bed to a portable table, Sison’s dedication to his vision concluded in the opening of the first Booksale outlet at Makati Cinema Square in 1980, backed by two hundred thousand Philippines pesos capital. Secondly, Booksale entered smaller malls in Manila and the provinces with 94 branches.

Looking back at the success, Sison recalls that he sold around 40 thousand to about forty-five thousand books monthly, making him earn in a single year about 6 million. By sheer will and unwavering confidence in his idea, Manny Sison proved himself right with an “unorthodox” way of promoting used books, leaving a lasting legacy in the Philippine literary arena.

Run, don’t walk.

Run to the nearest Araneta City branch of Booksale and embark on an exciting literary adventure. Go there straightaway because a bountiful supply of big discounts awaits you! Do not hesitate to seize this golden opportunity and immerse yourself in a huge library of books across genres without breaching your financial limits. If you are an avid reader, a parent on the lookout for engaging reads that your young ones can have fun with, or anyone hungry to acquire more knowledge of cookbook recipes, Booksale has something waiting at every turn. Plunge into the heart of entertainment provided by captivating fiction and informative nonfiction, or venture through magazines—everything under control. This great clearance sale is the best way to support literature and collect a huge library without much money. 

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